Getting back to the roots ... naturally inspired, organically infused.
Founder, David Hanen, has dedicated his career to the art of hair and beauty. From his beginnings as a salon stylist to a successful salon owner, David possessed a fascination with product formulation. This intense interest inspired him to explore organic chemistry.
Following his passion, David created Loma and today he is recognized as a leader in the formulation of sustainable beauty products. Loma pioneered and set the standard for the use of Certified Organic Aloe Vera Gel, the primary base for all Loma products.
What makes Loma unique is the belief that it’s not just about style; but healthier, stronger, shinier hair. Loma hair care products are high performing with naturally healing, organic ingredients and essential oil based fragrances that embrace this belief. All at a price that rivals retail outlets while delivering performance that far exceeds them!
Loma is made in the USA. From the beginning in 1991, product purity is at the forefront, all Loma products are Paraben and Gluten free, Sulfate free cleansing and Sodium Chloride free, and all products are good for your hair and skin!
We invite you to experience the pure difference of Loma!